什麼是組織分析？

組織分析向內觀察企業，是一種內部分析。它針對您作為企業主、您的員工、團隊成員和商業夥伴進行分析。但也可能包括您的會計師、保險經紀人、合同律師以及其他交易關係。這就是所謂的資源基礎觀點。

資源基礎觀點 (RBV) 採用一種「由內而外」的組織方式，將您的企業建立在其優勢和能力之上。它專注於內部資源，如資產、技能和知識。企業的目標是將其產品和服務在市場中定位，而非僅僅回應市場。這種方法要求系統和流程必須強大、穩定且可靠 (de Wit & Meyer, 2004年)。

What is an organisational analysis?

An organisation analysis looks inward at the business, it's an internal analysis. It looks at you as the business owner, your employees, team members and business partners. But can also include your accountant, insurance broker, contracts lawyer and other transactional relationships. This is what is described as a resource based view.

A resource based view (RBV) adopts an ‘inside out’ (organisational) approach, building your business on its strengths and capabilities. It focuses on internal resources, such as assets, skills and knowledge. The business aims to position its products and services in the market, rather than responding to the market. This approach requires systems and processes to be strong, stable and reliable (de Wit & Meyer, 2004).

如何進行組織分析

進行組織分析時，我們需要檢視以下幾個組成部分：

資源（產品與服務）
生產流程
數位技術
資訊管理
營業場所、存貨和設備
知識產權
知識與技能
組織例行事務
優勢與劣勢

How to conduct an organisation analysis

To conduct an organisation analysis we examine the following components:

Resources (products & services)
Production processes
Digital technology
Information management
Premises, stock and equipment
Intellectual property
Knowledge and skills
Organisational routines
Strengths and weaknesses